In 1769, Alexander Gordon settled in North London, an area famous for its clear
and pure water sources, with the firm intention of creating a gin of exceptional
quality and sophistication. The careful selection of ingredients such as
cinnamon, angelica root, coriander, orange peel and above all juniper formed the
basis of his plan. To this day, these botanicals are combined according to a
top-secret recipe, which gives Gordon's Gin its unique taste. Through this
detail-oriented production process, Gordon's has developed into the world's
largest gin brand, whose products are manufactured in numerous countries.

The design of Gordon's is instantly recognizable and is characterized by the
depiction of natural juniper berries.